The session at our Practice Excellence Conference which really got the most positive feedback was lead by Heather Townsend. Based on that, I think we will be working with Heather Townsend again.
9 reasons to book Heather for your next event
- She is an award-winning author of 4 books; ‘The FT Guide To Business Networking’, ‘The Go-To Expert’, ‘How to make partner and still have a life’ (co-authored with Jo Larbie), and ‘Poised for Partnership’. This means you have the reassurance that Heather is a known and credible expert in the areas of ‘marketing and selling yourself’, (e.g. networking, winning new clients, being the go-to expert) practice management and career progression in the professions.
- If Deloitte, PwC, BT, The Telegraph and Warwick Business School trust her to deliver for their events, you can too.
- Along with the credibility of being an FT published author, she brings fresh thinking and is definitely not ‘pale, male and stale’. Your audience will not be bored with Heather!
- She generally runs a webinar at least twice a month, and is comfortable with all the main webinar software. She can provide a 100-seat Go-To Webinar subscription as part of her fee if required.
- Delegates consistently rank Heather as one of the best speakers at events she is involved in. See more feedback here
- Your audience will be entertained with her unique brand of humour, whilst coming away motivated to do things differently
- Having spent the last 12 years working in professional services, she really ‘gets’ the world in which accountants, lawyers and consultants operate in. That means she wouldn’t alienate your audience by talking about ‘customers’…
- She is a fellow of the Professional Speaking Association in the UK and Ireland, which is the nearest you can get to a guarantee that Heather will have your delegates talking positively about your event for years to come.
- She will help you publicise your event through her extensive communities on Twitter (12k+ followers), and LinkedIn (2800+ followers) and her targeted mailing list of over 5000+ accountants, lawyers and consultants
Heather and her team made it so easy to work with them and put on the event. They were responsive to all our requests and prompt at communicating with us. It really felt like we were “one team”. Nothing was too much bother for Heather and her team. Heather provided unique content to help us generate buzz before the event with our ideal audience, and emailed her list to increase attendees to the event.
The response was so positive to both events that we have taken out full page press advertisements as a result of the event to carry on the conversation with delegates and keep the momentum going. The videos taken are providing us with high quality video content to help us cement our position as thought-leaders in our marketplace.
We now have initial plans to make these events annual and to carry on working with Heather and her team in the future.
Each year the Pro-Group puts together a number of candidate events directed at career advice and coaching. In 2016, we partnered with Heather Townsend in order to focus on candidates that wished to make Partner.
As a thought leader and published author, Heather was the perfect person to undertake these sessions and we were not disappointed.
Both events were fully booked and over 400 people registered across the two events. The attendees across the board rated Heather as a speaker as ‘excellent’ and ‘brilliant’. Not an easy feat, as lawyers are a very tough audience!
Our delegates really valued Heather’s creative and humorous talk and found her truly engaging. Her talk caused many ‘pennies to finally drop’ and multiple ‘light bulb’ moments for the delegates.
We are finding that our consultants are now having different type conversations with the delegates that attended the events.
Heather in action
- See Heather’s 30 minute talk for the Pro-Recruitment Group on How to make partner –
- Watch Heather’s showreel and extracts from corporate presentations here or view them on her YouTube Channel
- Listen to a webinar Heather ran for Warwick Business School MBA students and alumni – How to find the inner confidence to sell
- Hear what other meeting planners and delegates said about Heather as a speaker
What will your audience get when you book Heather?
This is a word cloud of recent feedback Heather received from delegates, meeting organisers, speaker bookers and meeting planners:
Fees
Typically Heather does not speak for free. However, she will waive some of her fee in qualifying circumstances or when other items of value are available to her.
Items of value include:
- Professional recording of event and recording received within 2 weeks of the event
- Written and recorded testimonials from attendees
- In depth written testimonial from organisers
- Guarantee of fee paid future events or future work
- Contact details of audience members
- Promotion in person and by email to audience members of her services and products
The session at our Practice Excellence Conference which really got the most positive feedback was lead by Heather Townsend. Based on that, I think we will be working with Heather Townsend again.
Heather’s requirements
Heather will provide her own laptop, but will normally need:
- projector
- lapel mic (or handheld)
- flipchart
Heather is intolerant to gluten and dairy, so will need a gluten and dairy free meal/snacks.
How will Heather help your organisation spread its message?
Heather has a highly engaged following on social media, including 11,000+ followers on Twitter. When you book Heather, she will work with you to use her social media following to help you achieve your event’s objectives.
These are a sample of the tweets Heather received as a result of running a workshop at Xerocon London 2015:
Webinars
Heather has run webinars with most of the current webinar technology, including:
- Go To Webinar
- Google Hangouts
- Instant Teleseminars
- WebinarJam
If you would like Heather to run a webinar for your audience she can provide at no extra cost, as part of the fee quoted, her own 100-seat Go To Webinar subscription.
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